To subscribe to the emailed PMM, or to inquire about advertising, call or email Kristine Weller, 312-626-2316. kweller at barks dot com.   

May 2015: Grounding confusion, shop story, EASA 2015 venue preview, OSHA update, & more!

How do I separate the myth from the truth about grounding? What are some ways to detect or prevent financial fraud? The May issue of Electrical Apparatus takes a look at these questions as well as exploring Horner Electric of Indianapolis, IN, attractions in San Antonio for the 2015 EASA show, OSHA annual update, and the questions and benefits of franchising your business–plus a post show review of the Automate 2015 Convention.

Bonus distribution of the May issue at the EMCW and EASA trade shows.

Closing Dates for Upcoming Issues

Electrical Apparatus is mailed the week prior to the first of the month.

The closing date to reserve advertising space in the May 2015 issue will be Wednesday April 15, 2015. Space may be available after the closing date.

The closing date for the June issue will be Friday May 15, 2015. The June 2015 issue, featuring the well-read annual EASA Show exhibitors section,includes travel and trade show safety, robotics, regular departments and more. There will be bonus distribution of the June issue at the EASA trade show.

For information on future closing dates and advertising inquiries call 312-626-2316. Insertion orders can be emailed to kweller at barks dot com or faxed to 312-321-1288.

What’s New?

Horner Electric Shop Story

When a big operation gets bigger

When is a motor shop expansion more than just a motor shop expansion? When the company is so highly diversified that various divisions contribute. In the May issue, Senior Editor Kevin Jones visits an industrial service company in Indiana whose expertise in enterprises other than motor repair helped expand the company’s motor repair capabilities. One division provided metalworking expertise for a catwalk and stairs. Another provided state-of-the-art linear LED lighting for the ceiling. And it was all accomplished with savvy financial sense that led to a tax abatement from the city. In all, the story the story provides inspiration for how a motor shop expansion could be done.

Upcoming Highlights – Grounding Confusion

Confused about grounding? You’re not alone

Electrical grounding “is the thing we come most in contact with but know the least about,” one prominent engineer once said, and this month’s feature article by Engineering Editor Richard Nailen shows how true this observation is. The online summary for the May technical article can be read here.

Every issue of Electrical Apparatus features reliable technical material. For summaries of previous or upcoming technical articles check out the Barks Publications Web site.

More in May 2015: EASA Venue Preview:

With the 2015 EASA Convention just around the corner, the May issue shares some of the best and most loved restaurants, entertainment, and attractions of San Antonio, TX from Texas readers of EA.

Accounting for Management

Preventing financial fraud

This month, Contributing Editor William Wiersema tackles the problem of theft by employees, describing the more common schemes and detailing controls that can help business owners and managers spot theft when it happens. These controls include periodic reviews, independent bank reconciliations, and the segregation of functions that could lead to collusion between dishonest employees acting as a team.

Smart Grid

Engineering Editor Richard Nailen evaluates the security and privacy of the smart grid in “Is Big Brother Spying on You?”

Advertising News

Trade Show Bonus Magazine Distribution

Bonus distribution of magazines at trade shows is not limited to issues with convention coverage. Often the editorial content of all issues is considered and any issue that would be of interest can be distributed at trade shows. In this way, advertisers not only keep their company’s name in front of readers throughout the year as well as the chance to share your company’s services and products with interested trade show attendees. Find more tips about advertising on the EA blog advertising page.If you have any questions or are interested in classified or display advertising, call 312-321-9440 or email eamagazine at barks dot com.

Department News

More on the subjects that interest and inform EA readers!

Safety and Health by Associate Editor Joseph Hoff: In his annual update address, OSHA assistant secretary David Michaels highlighted some of last year’s successes and discussed strategies for achieving them.  He also looked ahead and provided a glimpse of what is to come.  May’s “Safety & Health” will provide a look at some of the speech’s content. Fast Forward by Associate Editor Bill O’Leary discusses the franchising business model. How did franchises come about, where are they being used effectively, and who is in the electromechanical industry is benefiting from it? Reader Profile by Associate Editor Joseph Hoff: Mike Shaw, who is the Director of Operations at Leppert-Nutmeg, Inc. in Bloomfield, Conn., will talk about his role within the firm and about the company as a whole.

Every issue of Electrical Apparatus features the latest industry news in Business Briefs, Pumps, Direct and Current, Training Briefs, Let’s Solve Your Problem, and more.

Press releases and other material suitable for editorial consideration in our Departments and Columns may be emailed to eamagazine at barks dot com.

More Than Motors:

Electrical Apparatus is the premier monthly magazine covering the fields of electromechanical and electronic application and maintenance. For more information about our magazine or to request a media kit, contact our advertising department – email kweller at barks dot com or telephone 312-626-2316



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